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Stuart Silverman
Jun 3, 20212 min read
Make Every Shopper A Mystery Shopper
Funny thing about mystery shoppers. We keep them secret because we don’t want store associates to give mystery shoppers special...
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Stuart Silverman
Mar 30, 20212 min read
Building Great Store Teams – Should You Use Customer Feedback or Mystery Shopping?
Every retailer has expectations as to how they want their associates to treat their customers. But here’s the challenge: How do you...
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Stuart Silverman
Feb 23, 20211 min read
You Get The Behavior That You Reward
I’m going to start with a quote from Tim Conner, CEO of Peak Performance. “You get the behavior you reward. If you don't like the...
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Stuart Silverman
Feb 16, 20212 min read
Who Really Completes Customer Feedback Surveys?
Who really completes customer feedback surveys? When the topic of survey response rates comes up, people typically say that customers...
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Stuart Silverman
Feb 9, 20212 min read
Social Media Customer Feedback For Stores Is Overrated
A friend of mine recently sent me a photo that he took at an auto dealership. It was a picture of a sign at the dealership asking for...
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Stuart Silverman
Feb 2, 20212 min read
How To Collect Customer Feedback On Store Associates
We started our journey at becco with the notion that if we gave store customers the ability to rate the performance of store associates,...
100
Stuart Silverman
Jan 26, 20212 min read
Easily identify and help store associates who are missing key sales skills
At becco we did a project with a well known cosmetics retailer. We collected customer feedback on the customer experience related...
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Stuart Silverman
Dec 23, 20201 min read
Help store teams adapt to process changes while still delivering the brand's customer experiences
This year retailers have been forced to make more changes faster than at any other time in history. To say that change is constant...
50

Stuart Silverman
Nov 10, 20202 min read
Closing the Associate Behaviors Gap (ABG)
Retail leaders know how they want their store associates to interact with their customers. They invest considerable time and effort in...
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